Certificate Program In Consumer Sales Management

Qualified and competent sales professionals are always in demand. Organizations of any nature require a trained sales force and invest heavily in sales training. In ever changing business dynamics, sales as a function also requires much more than basic understanding of sales concepts. A competent sales professional now needs to be well versed in business fundamentals to be more efficient and to be ready to take more challenging responsibilities.

iLEAD in collaboration with IIM (Rohtak), offers a Certificate Programme in Consumer Sales Management. It is a unique programme offering specialized sales specific curriculum suitable for B2B sales and Channel sales professionals.

The program offers:

Condensed curriculum focusing on sales

Case studies from real life scenarios

Management fundamentals enabling participants to be more versatile sales professionals

Opportunity to learn from renowned faculty

Program Objectives

Premium certification from one of the leading B-Schools in India

Teaching through real life scenarios and case studies

Prepare participants for increasingly demanding customer service landscape


The IIMR faculty includes a blend of academic excellence and Top management industry experience.

Quick Look

  • Eligibility Criteria Open or Close

    Graduates (10+2+3) / Post Graduates in any discipline with min. 50% marks [aggregate - considering results of all years (e.g. 3 or 4 together)] recognized by UGC/AICTE.

    Maximum 5 years of work experience

    Selection Criteria

    Retail Applications + credentials and Corporate Nominations

    Selection will be: i) Highly Selective   ii) Selective iii) Moderate

  • Course Structure Open or Close

    Course Content

    Management Fundamentals

    Communicating with customers

    Dynamics of Customer Relationship

    Sales planning and processes

    Consumer Behavior

    B2B sales and marketing

    Service marketing

    Interpersonal communication

    Sales and distribution

    Costing- Price, margins

    Market Segmentation


    Theory & Practical Inputs

    Case study approach.

    Assignments, E-Learning, & Business Simulation

  • Course Fees Open or Close

    For Indian Students
    Application Fee INR 2,300/- (inclusive of S.Tax)
    Program Fee INR 32,000/- + Service Tax
    Courseware/Study Material Fee INR 1,500/- + Service Tax
    Total Fee INR 33,150/- (without Application Fee)

    Service tax will be charged at prevailing rates (currently 15%).


    Important Dates:

    Last Date of Application: 18th October, 2016

    Last Date for Payment of Fees: 14th November, 2016

    Academic Briefing: TBD

    Class Start Date: 15th November, 2016


    Installment Schedule:

    Installment Date Amount INR
    I 14th Nov 2016 INR 17,500/- + S.Tax
    II 14th Dec 2016 INR 16,000/- + S.Tax

  • Application Process Open or Close

    Please fill in your contact details in the form and our sales team will get in touch with you shortly.

    Download Program Brochure

  • Learning Experience Open or Close

    The programme is certainly good. It provides a wonderful learning opportunity. It is up to each of the students to make best use of it. Some of the professors have been extremely good and inspiring.

    Hughes Network has been a wonderful platform which provides an opportunity to working professionals to sharpen their skills while continuing to cope up with the day-to-day job requirements.

Ask your query

91.8335866691/ +91.9163122222


Download Brochure