An industry visit to Bengal Beverages production unit was arranged for the students of BBA and MBA. Students accompanied by three faculty members to the Dankuni plant had an amazing experience. They got this rare opportunity to tour the plantand understand each and every processing stage of beverages. With over 600 employees the plant has two units, one for carbonated soft drinks like Sprite and Fanta and other for fruit juices like Minute Maid. They also got to know about the unique 8-level water purification section that rules out the chances of contaminated water. Understanding the processes involved in the production of commercial products is necessary for management students and a first-hand experience of this sort is a once in a lifetime opportunity that iLEAD gladly provides to its students.
iLEAD arranged a field trip for the Media Science students to AIR (All India Radio), Kolkata. With a glorious history of almost 90 years this radio station is a must-visit for media students. They saw one interview being broadcast from the studio, techniques of recording & editing of music programmes, various on-spot live interviews that goes on simultaneously and how they are executed. To get a first-hand experience a quick mock radio program was done by one of the students for better understanding. Media students are always on the lookout for internship and job opportunities and here they got to know about the same. They carried back a valuable experience and practical knowledge which will help them in today’s competitive industry.
Our BMS Sem 2 students were taken to Red FM studio. Students of media covet a visit to radio station and visiting state of the art FM stations are also a part of our programs. At the RED FM Studio, Ms. Rai Sengupta (Production Head) enlightened our students on history of the radio and its evolution. RJ Pravin, RJ Deb and RJ Nilam interacted with students on the most question – “How To Become an RJ?” They were also taken to LIVE recording studios and explained how they asked function. This fun and educative trip will be cherished by iLEADERs for years to come
A watershed among all industry visits by students at iLEAD was the trip to Taaza TV, the only Hindi National News Channel from East India. As students of media knowing about the best production and distribution formats in the broadcast industry is a sought after understanding. Students got to know about roles of a reporter, ways to interpret and study news and much more. One of the prime learnings from Head Editor of the news channel was how to use video footages, basics of editing software etc. For this year and years to come, this visit would be valued in the history of iLEAD’s industry visits.